eye tracker
The Best Eye-Tracking Software
The next big thing in technology is the eye-tracking industry, thanks to the promising results it brings. Companies currently use results from eye-tracking software to ascertain the behaviors of their clients exemplarily. These behaviors are then used to draw reliable insights from the clients. We have the best eye-tracking software in the market today, thanks… read more
Learn About the Accuracy Rate of Eye-Tracking Software
There are many tools that can help businesses market their products, using eye trackers is one of them. Choosing the right eye tracker can be a daunting task for many, but not when you trun to Gaze Point. Gaze Point offers a wide range of eye-tracking software and tools that can help you market your… read more
How Eye Tracking for Marketing Improves Sales
You’ve probably experienced the verification of cookies when you’ve visited a website. Websites use cookies to track your interests and frequent sites to gather data and give you related advertisements in the future. Similarly — to increase marketing strategies — companies are now using eye trackers to elevate their sales and understand their customers in-depth.… read more
What To Do With Eye-Tracking Data
Eye-Tracking Measures Part I Eye trackers are just another tool that can help with gathering information and data which could later be useful to solve problems, understand user behaviors, or even help others. There are many ways this acquired data can be used and there are many ways that the data can be measured… read more
Information About Participants For Eye Trackers
A myriad assortment of informational resources and questions revolve around eye trackers. Much of these center on the studies and research they conduct in order to get data. At Gazepoint, we want to share with you more information about an important rung on the ladder in the world of eye trackers and eye tracking software:… read more
Gazepoint – Fighting Against COVID-19
At Gazepoint, we have always been passionate about helping those who need the right solution with our eye-tracker software and expertise and providing whatever is at our disposal to serve others. The wonderful news of so many people helping out with the COVID-19 pandemic brings us happiness in these trying times — and this brought… read more
Eye-Tracking Technology and Distracted Driving
Distracted driving is driving while doing another activity that takes your attention away from the road. It greatly increases your chances of being involved in a motor vehicle crash. There are three main types of distracted driving — visual, manual, and cognitive. Eye-tracking technology has provided valuable insights into the effects of non-driving related tasks,… read more
