Visual Tracking

Eye Tracking Terms to Know, Part Two

Eye-tracking technology today is more widely accessible and applicable than ever, with opportunities in industries from neuromarketing to healthcare. Gazepoint strives to push the boundaries and inspire discoveries by offering our research-grade visual tracking equipment at affordable prices. We also do our best to provide the resources you need to make the most of your… read more

Eye Tracking Terms to Know, Part One

Eye-tracking technology has many applications across a wide range of industries and specialties, and with Gazepoint’s affordable hardware and software packages, more organizations have access to this technology than ever before. However easy we have made it to access and use this innovation, there is still much to be learned when it comes to understanding… read more

What Is Eye Tracking?

The human gaze is powerful. As we discussed in our last blog post, our eyes can communicate a lot, and the broader community, from marketing firms to healthcare centers, are taking notice. New opportunities to better understand and harness the data inherent in the human gaze are emerging with help from eye-tracking technology, and Gazepoint… read more

A Practical Guide to Visual Tracking

Are you new to the world of visual tracking? Would you like to strengthen your knowledge on the subject? “Eye Tracking the User Experience” by Aga Bojko is an invaluable reference book that we highly recommend. This book is a practical guide that will benefit anyone wanting to learn how to conduct eye-tracking studies to… read more

Focalpoint Platform Game using Gazepoint GP3

At Gazepoint we are always keen to feature innovative uses of eye-tracking systems, especially applications using the GP3! Over the past 8 months a student team in Electrical and Computer Engineering at the University of British Columbia has been hard at work developing an innovative new video game which uses the player’s eye-gaze information as… read more

Introducing the GP3 laptop mount!

We are pleased to announce the release of the GP3 Laptop Mount! We had a lot of positive feedback on our GP3 VESA monitor mount which led to requests for a similar attachment to a laptop. Attaching the eye tracker to the display or laptop ensures that calibrations remain fixed even if the laptop is… read more

Gazepoint V1.5.0 released September 10, 2013

Gazepoint V1.5.0 (September 10, 2013) – Win XP, Vista, 7 & 8, x86 & x64 Release Notes Gazepoint Controller– Improved glint tracking (major improvement in tracking performance)– Added 9 point calibration option in calibration window– Changed how calibration display updates to improve performance on slower machines– Optimized processing speed Gazepoint Analysis– Added multi user recording–… read more

Gazepoint Control and Analysis version 1.4.0 now supports Vista and XP

We are pleased to announce that Gazepoint Control and Analysis software version 1.4.0 supports Windows Vista and XP operating systems. Our latest release adds compatibility for these platforms. We do recommend a reasonably powerful processor still, such as an Intel Core i3 processor. Be sure to check back frequently as we have many more updates… read more