20 04, 2016

Eye Tracking the User Experience – A practical reference for anyone using eye tracking

By | 2017-05-03T09:40:10+00:00 April 20th, 2016|Applications|Comments Off on Eye Tracking the User Experience – A practical reference for anyone using eye tracking

Are you new to eye tracking and would like to strengthen your knowledge on the subject? Eye Tracking the User Experience, by Aga Bojko is an invaluable reference book that we highly recommend. The book is a practical guide that will benefit anyone wanting to learn how to conduct eye tracking studies in order to evaluate and improve the user experience of products and interfaces. This book is for you if: You are considering adding eye tracking to your research but are unsure if it is going to be of value to you. You recently purchased an eye tracker and are thinking, "Now what?" You've been conducting eye tracking studies for a while but would like to expand your repertoire of capabilities. Get it today from Amazon http://amzn.to/1qgklRr or soon to be available from our web store.

15 04, 2014

Focalpoint Platform Game using Gazepoint GP3

By | 2017-08-25T08:59:20+00:00 April 15th, 2014|Applications, GP3 Eye Tracker|Comments Off on Focalpoint Platform Game using Gazepoint GP3

At Gazepoint we are always keen to feature innovative uses of eye-tracking systems, especially applications using the GP3! Over the past 8 months a student team in Electrical and Computer Engineering at the University of British Columbia has been hard at work developing an innovative new video game which uses the player's eye-gaze information as a core game dynamic (also featured on the ECE UBC site). Focalpoint is one of the first, if not the first game which uses eye-gaze as a native game dynamic (and not just a mouse cursor or touch replacement). It's a simple game, but once you start playing, you forget about the eye-tracking and it feels like the computer just knows what you want it to do, without having to click anywhere. For those of you fortunate enough to have a GP3 eye-tracker, you can download and play the game from the following link: For those without a GP3 you can check out the demo video the UBC team created, or you can pick up a GP3 from us! I'm not sure whether to be flattered or not by the main character's name. Focalpoint Team Pictures and Bio Nick Fischer: Nick is the team leader of the project. He handles the communications and and meetings for the group. His biggest contributions to the game are the integration of Gazepoints eye-tracker and the game audio. Nick is a 4th year Electrical Engineering undergrad at UBC. Russell Porter: Russell designed the game's software architecture and implemented the teleportation functionality, he is a 4th year Computer Engineering undergrad at UBC. John McDonnell: The Focalpoint game was originally Johns idea. He is the games head designer, and programmer. Johns biggest [...]

28 03, 2014

Gazepoint works with Microsoft Surface Pro 2

By | 2014-03-30T21:34:19+00:00 March 28th, 2014|Applications|Comments Off on Gazepoint works with Microsoft Surface Pro 2

We just received our Microsoft Surface Pro 2 test unit and are pleased to report that it works well with Gazepoint Analysis and Gazepoint Communication. With it's sleek and compact form factor, long battery life and powerful processor, it's the perfect hardware for AAC applications when paired with Gazepoint Communication. Stay tuned for more info on how we utilize this powerful device to benefit users with special communication needs and for mobile eye tracking applications.

27 11, 2013

List of Restrictions on Developer Applications: None!

By | 2013-12-01T22:26:38+00:00 November 27th, 2013|Analysis, Applications|Comments Off on List of Restrictions on Developer Applications: None!

We've had a few questions recently about the restrictions we have on applications developed as part of our developer program.  The short answer is, there are none! That's the long answer as well. We think these questions are coming to us as a number of other eye tracking developer programs may have restrictions on the things you develop (non-commercial use, academic only, etc). With a Gazepoint GP3, there is no fine print or catches, and you don't even PAY for the SDK, it's included free with the eye tracker. We even include a powerful usability software tool to get you started on your next UX experiments, completely free of charge (though if you like the free standard edition of Analysis, we  think you'll really like the Pro version!). We believe the best way to get more people using eye trackers is to get more eye tracking applications developed. We're developing as many applications as we can, but there's only so fast we can go, which is why we're keen on developers creating their own apps. Our low cost hardware provides a great way to get started developing the next killer application using the last untapped human machine interaction. We'd love to hear about your next great invention and we'll even feature it on our site, but there's no requirements to sell it through us. Feel free to market and promote the heck out of your killer new developments! You worked hard on it, you should be rewarded for it! We here at Gazepoint can't wait to see what you come up with next!  

22 08, 2013

The art of eye tracking – SAIC

By | 2017-08-25T08:59:21+00:00 August 22nd, 2013|Applications|Comments Off on The art of eye tracking – SAIC

We are excited to feature a recent project developed using the new GP3 eye tracker. Students from the SAIC School of the Art Institute of Chicago put together a fascinating exhibit about self perception entitled “Me, My#selfie, & Eye”. The installation allows visitors to take a “selfie”, or a picture of themselves, and then allows them to view where they look on this picture thanks to the GP3, Gazepoint’s low-cost, high-performance eye tracker. Plans are in place for further optimization of the exhibit for an eventual permanent installation at Northwestern. The team behind this work is tweeting the various pictures and gaze overlap on their twitter account at https://twitter.com/Memyselfieeye. Applications like these are why we decided to build an affordable eye-tracker in the first place – to facilitate innovation in the broadest possible range of domains, from those that traditionally use eye-tracking like usability research to newer domains like art. We find it especially rewarding when we hear that the team at Northwestern put together this exhibit in just 10 days! To us, this speaks volumes about how user-friendly the GP3 is, even for those who might be new to eye-tracking. We are honored to be part of Me, My#selfie, & Eye, and are looking forward to hearing about more creative applications of eye-tracking in the future!            

29 07, 2013

Gazepoint GP3 Gaze Fixation Map

By | 2017-08-25T08:59:22+00:00 July 29th, 2013|Applications|Comments Off on Gazepoint GP3 Gaze Fixation Map

Backed by popular demand, we've posted a short demo video created with the Gazepoint GP3 eye tracker and our analysis software (included with GP3). The software tracks user gaze fixation and displays the fixation position and duration (in seconds) for a short period of time. In the demo the display duration is set to 2 seconds and this value is changeable in our software. Fixation maps are more useful when screen content is dynamic, such as when a user is surfing the internet or playing a game or watching a video, and heat maps are useful for static content such as when a user is viewing a picture or single web page.  

6 07, 2013

Gazepoint Eyeblade Developer Demo

By | 2017-08-25T08:59:22+00:00 July 6th, 2013|Applications|Comments Off on Gazepoint Eyeblade Developer Demo

In the video below we demonstrate a simple application that allows eye-tracking to control the cursor in the Fruit Ninja video game by Half Brick. The demo system uses 3 pieces of sofware: Gazepoint: The gaze-tracking software that comes included with the GP3 - it processes the eye images, computes the gaze point, and runs the TCP/IP server; Eyeblades: Uses the GPClient sample class (all source code included in installer) to collect the X/Y gaze point and move the mouse cursor with different eyeblade patterns; Fruit Ninja: Fun 3rd party game available in Windows 8 App Store. The Fruit Ninja game is an excellent example of a game well-suited for eye-tracking, as it was originally designed for touch. Touch input and gaze input share some of the same limitations in terms of accuracy. As I play, you will notice that I don't have to be perfectly accurate to cut the fruit: the game tracks the motion of the finger (or gaze in our case), resulting in more successful slices, and more fun gameplay! It's time for this game and others to be developed with built-in gaze-tracking input, but current eye-trackers cost $5000-$20000, a very expensive add-on! That's why we are launching the GP3: it matches the performance of those systems for only a few hundred dollars, which means that in the very near future you're going to see a lot more applications built for gaze. That's where YOU come in! The GP3 comes with an easy to use open-standard API that will let you create awesome applications using the last untapped form of human communication! Gaze as an X/Y input as shown in the demo is fast and fun, but gaze input can get even more creative. Where [...]

15 06, 2013

Eye-tracking for those who need it most

By | 2017-08-25T08:59:22+00:00 June 15th, 2013|Applications|Comments Off on Eye-tracking for those who need it most

Eye tracking systems are amazing tools for assistive communication. Disabilities such as ALS, MS, locked-in syndrome quadriplegia, and even repetitive strain injuries can significantly impair a person's ability to communicate. I really can't even imagine what it would be like, communication is so fundamental to our everyday lives. Back when I was completing my PhD, the ALS Society of BC held an engineering design competition where students designed devices to improve the quality of life of people living with ALS. I entered the eye-tracking system I had been working on, and sure enough it won an innovation prize. However, the unit ultimately didn't help anyone with ALS, I only had one system and I needed it to complete my thesis!   When I started Mirametrix, I looked long and hard at supplying systems for the assistive market, but ultimately decided there was no need for another high cost system ($5,000 at the time, beyond the price point of most people). There were already players doing a great job servicing the market - LC Technologies to point out a particularly great company.   Ultimately, I never sold a single unit for assistive communication. And I have to say - I do regret that a bit, but I had a loftier goal. If I could develop an eye-tracker at a consumer price point, individuals with need of a communication device could simply head out to BestBuy and just pick one up. No need to use your insurance for support, or figure out some complex financial instruments to acquire a tool vital to quality of life.   At Gazepoint, I hope we finally reach that goal and make eye-tracking readily available to those who need it most!   [...]